CELEBRITY
Eiffel Tower Turns Into an ‘Epic’ Taylor Swift Tribute Ahead of Paris Eras Tour, Paris is more than ready to welcome Miss Americana to the City of Love.
Taylor Swift is about to bring The Eras Tour to Paris, and the whole city appears to be ready for it.
Just days before the “Fortnight” singer kicks off the European leg of her history-making world tour, French radio station Nouvelle Radio Jeune, or NRJ, took over the Eiffel Tower to send a welcoming message to Swift and her fans—and now Swifties can’t seem to calm down. In the video posted on X (formerly Twitter), the NRJ account shared a clip of the famous Paris landmark as giant friendship bracelets with Swift’s name appeared to be falling on top of the tower, landing around its pointed steeple.
It’s not clear exactly how the editors pulled off the graphics in the video, but the video effects almost made it look like real mega-sized friendship bracelets were falling out of the sky. “Welcome to France Taylor Swift,” a radio voice said at the end of the clip. The video was reposted to the verified Eras Tour account, which called the welcome message simply “EPIC!”
Swift will be hitting the Eras Tour stage at the Paris La Défense Arena on Thursday, May 9, followed by three more shows at the venue on May 10, 11 and 12. The performances mark the highly-anticipated return of the Eras Tour, from which Swift, 34, has been on a break since March. This week’s concerts will also be the first time Swift has performed since releasing her new hit album, The Tortured Poets Department, which fans believe is likely to be featured as a new set during the concert.